IMJustice Marketing

  Do you know your ideal client … even when you see them? Your ideal client is much different from your typical client. How?   Your typical client NEEDS what you sell, and your ideal client WANTS what you sell. That difference is huge. Prospects may or may not buy what they need, but they always buy what they want. If you know how to find your ideal client, you can literally dominate your market.   What you need to know … Prospects buy based on emotions, and wants are emotion-based. Needs are logic-based. When your product or service matches what your prospects specifically want, you will immediately begin to attract your ideal client.   Why you need to know this … Your ideal client makes you the most money. In fact, for most business owners … 80% of your entire revenue is generated by only 20% of your clients. Those are your ideal clients. They love you and what you provide to them. They buy from you and you alone. They're loyal and will never leave you.

  Today I’d like to talk about how to turn prospects into customers and retain them for future Marketing in Brevard County Florida (or anywhere else you do business). While, your Marketing is doing its job, you need to be working on turning those prospects into customers. There are a few key ways to draw them in and seal the deal ... You need to be: Inviting, Informative, Educational, and Enjoyable   The biggest fear of most new customers is the dread Buyer’s remorse. You want to avoid this at all costs and this should be mitigated if you’ve provided a quality product or service that delivers on the Marketing claims you’ve made ...   However, this can still occur. There are two ways to deal with this: Offer to refund money - no questions asked Offer a bonus they can keep even if they return the product   These offers alone will also mitigate Buyer’s remorse because the customer will trust you more, just for offering these things.       There are a number